DMCCA 2024: Subscription Contracts: does it apply to you?
Digital Markets, Competition and Consumers Act 2024, Part 4, Chapter 4 (Autumn 2026)
When this applies
The DMCCA 2024 subscription contracts regime is expected to come into force Autumn 2026. If you offer consumer subscriptions, you will need a simple cancellation mechanism, reminder notices before renewal, and a cooling-off period. Prepare now.
When it does not apply
Subscription contract rules only apply to businesses offering recurring subscription products or services to consumers.
What is at stake
CMA enforcement. Requirements include exit mechanisms, reminder notices, and cooling-off periods.
What to do
Prepare now, review your subscription flows and ensure you have a simple cancellation mechanism, pre-renewal reminders, and a 14-day cooling-off period for new subscribers.
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Check your business →Reviewed: 2026-06-25 · Source: official guidance